• About

     

     

    Eric Macody Lund

    has +12 years experience in concept creation, marketing and consulting.

     

    ish was founded in 2017

    to drive lean innovation projects and tailored concept creation

  • Experience

    [2012 - ]

    Marketing, Sales & Consulting

     

    www.nor-seafood.com

    • Concept "Young Leadership Seminar"
    • Brochure design, images and layout
    • Advertising
    • Email marketing & sales
    • Web page development
    • UX & design for online brochure 

    [2015 - 2017]

    Marketing, growth & education

     

    Ignite project #2 - Spoor.io

    • Business Development Head and Founder - Spoor.io
    • Head of development for one of the fastest idea to product timelines within Telenor 
    • Presented the product vision and execution strategy to Telenor CXO management
    • Got the idea through the stages of concept to business plan to prototype
    • Managed a team to identify a real world problem with UX, extracting requirements for the product, finding a Telenor relevant solution and developing a proof of concept

    Ignite project #1 - DinnerTime

    • 1 of 10 finalists for #1 Telenor Incubator, +500 applicants 

    Telenor Digital - International Digital Specialist

    • +250k customer acquisitions (installs / signups)
    • Drastically reduced CAC in digital & SoMe channels
    • Increased CTR and conversions on all international campaigns

    Canal Digital Satellitt - Marketing

    • Implemented all SoMe marketing
    • Increased sales conversions in digital channels

    [2014 - 2015]

    Key Account / Management Trainee

     

    Gule Sider / Yellow Pages

    • Budget of approx. 1.25 MNOK 
    • Surpassed new sales budget by 105% 
    • Largest national sale in Oct 14, 200k NOK
    • C-level negotiation 
    • Tailored national and local search campaigns
    • Programatic & banner ads 
    • Managed +50 customers: Esso Norway, Bosch Rexroth ++
  • Contact

    Reach out

    Email

    eric@ish.world

    Phone

    +47 908 90 218

    mobile

    Offices

    Norway

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